Behind every successful venture or business there is a great plan.
Strategic planning is something that every business needs, but not all
have, and the simple fact is it’s easier if you know where you’re going.
To ensure your strategic plan proves successful, The
Alternative Board has identified five crucial steps for small
businesses to follow when planning for 2010:
1. If you fail to plan, you are planning to fail:
Don't wait
until you have more time. There will never be more time. You need to
clear your calendar for a week and make your planning a top priority.
2. Establish a starting point: your current situation:
Determine
your current situation by using a SWOT analysis to identify the
organization's strengths, weaknesses, opportunities and threats the
business is facing. This exercise is most beneficial in a group setting
with every level of the company represented.
3. Look forward and set your vision for the future:
A good
strategic plan will include short-term, mid-range and long-term goals.
During this stage of the planning process it is important to set Key
Performance Indicators (KPIs). Organizations use KPIs to track success
on the path to reach the identified goals.
4. Set measurement standard:
The objective of a plan is its
results, which require tracking and follow up. Focus your goals on
specific dates, management responsibilities, budgets and measurable
milestones.
5. Evaluate and adjust:
With measurable goals and KPIs in
place it is crucial to track progress and determine whether a strategy
is successful. You must be willing to change course or shift strategies
if your data shows a lack of success or impact.
About The Alternative Board®
The Alternative Board® is an international provider of peer
advisory and coaching solutions to leaders of privately held
businesses. Over 300 TAB Boards are operating each month across the
United States, Canada, South America and the United Kingdom.
Headquartered in Denver, Colo., TAB was founded by Allen Fishman, author
of 7 Secrets of Great Entrepreneurial Masters and 9 Elements
of Family Business Success, in 1990. For more information, visit www.TheAlternativeBoard.com.